intelligentVIEW
Fully automated end-to-end consumer and marketing insights platform with media activation.
All packages include data, segmentation system, automated profiling and built-in insights reports.
One platform that puts data
into action
Harness the power of a single, connected marketing technology solution that builds, profiles, and activates audiences.
Data as a Service
No more costly data licenses and processing; it’s time to transform how you buy and access data. intelligentVIEW’s self-validating data ecosystem provides access to quarterly updated data. All data, all the time.
20,000+ data attributes aggregated or projected to the postal code level.
Core data and segmentation updated quarterly.
Anonymized and privacy compliant.
Canada's largest addressable audience.
Connect your first-party data and use custom, built-in data sources.
intelligentSEGMENTS
Free-up your team’s time and resources with intelligentVIEW’s built-in customizable segmentation system:
Automated system featuring 94 built-in, fully described, actionable segments.
Two Tier K, means clustering for statically built segments.
Segments linked to geography for media activation.
Customize by adding your first-party data.
Building & Profiling Audiences
Test scenarios, uncover new markets, and build custom segments… all within seconds. Visualize your opportunity with built-in insights reports.
Built-in standardized and automated analytics workflow to profile customers, prospects, audiences and markets across Canada.
Thousands of data attributes projected independent of segmentation; distinguishable, actionable segments to mitigate against flat profiling.
17+ standard report types with hundreds of charts and visualizations.
Profiling add-ons available: Audience Builders, Mapping Tools, Audience Comparison Tool.
Media Activation
A first of its kind platform to link data, target audiences and media into one ecosystem. Reach the same addressable audience across multiple channels by using postal codes as a common identifier.
Push audiences to your preferred media vendors - Programmatic, Facebook API, Canada Post Carrier Walk File export tool, etc.
100% Canadian market coverage.
Digital and direct media are connected using common identifiers.
Mapping tools to visualize audiences, identify lookalikes, and push to media vendors.
Ready to take a closer look?
Get an online demo of intelligentVIEW and talk to our team about your requirements.