Media Activation

Activate your insights. Build, size, select, and push your target audience to your preferred media vendor with intelligentVIEW’s media activation.

Connect digital campaigns to
direct mail

intelligentVIEW closes the loop between digital and households by connecting postal codes with privacy compliant Mobile Advertising IDs (MAIDs).

Deliver unmatched, privacy compliant, precision in your media buying and omni-channel programs.

30+ million privacy compliant, expressed consent MAIDs connected to households.

Prioritize media buying based on available digital audiences.

100% Canadian household market coverage.

Truly integrate your media campaigns.

Media activation with geographic precision in three steps.

Our Audience Builders:

intelligentVIEW

1. Build a target audience based on:

Your customer or market data

Built-in Audience Builder tools

intelligentSEGMENTS

Target markets or trade areas

2. Get instant available, multi-channel, media counts:

Identify and know exactly how and where to reach your target audience.

Digital Media Counts powered by datadesk.io

  • Link digital mobile marketing ID’s to postal codes.
  • Mobile ID’s are permission-based and privacy compliant.
  • Continuous fraud detection to ensure clean audiences.

Postal Code and Carrier Walk Counts

  • Number of postal codes and carrier walks
  • Connect to Canada Post unaddressed direct mail

Channel Counts

  • Define target audience size with Numeris Audience Builder
  • Broadcast preferences across TV, Radio, and Print

3. Select and push your audience to media vendors.

Facebook API to push audiences directly to your ad account.

Canada Post Carrier Walk export tool.

intelligentVIEW, powered by datadesk.io, directly populates your DSP with your target audiences.

Insights from CiG

Ready to take a closer look?

Spend some time reviewing a sample report on your own, or request a demo to see what intelligentVIEW can do to power your marketing programs.