CiG Insights Blog

Welcome to our journal. Here you can find the latest company news and business articles.

CIG Insights Blog

Get the Latest Insights on Canadian Marketing Strategy

All PostsBuilding AudiencesDataTargeting AudiencesTrigger Marketing

CiG Launches Latest Audience Builder Tool with Dealertrack Data

Enhance your marketing with intelligentVIEW’s latest powerful feature.

All PostsBuilding AudiencesSegmentationTargeting Audiences

Segmentation Solutions

How a flexible audience segmentation system can help marketers better understand the audiences that they want to target.

All PostsBuilding AudiencesDataMedia Activation

Reaching Addressable Audiences Across Omnichannel Campaigns

How intelligentVIEW enables users to precisely target and reach the same addressable audiences across a multitude of advertising channels.

All PostsBuilding AudiencesDataSegmentationTargeting Audiences

Building Maximum Addressable Audiences

How CiG’s unique approach to data collection and validation builds addressable audiences and empowers ultimate campaign efficacy across media channels.

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Shopper Data is Driving Profits for Retailers

Tap into the revenue potential of your shopper data to drive profits. One insights platform to drive marketing ROI.

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Winning in the Canadian Telecom Industry

intelligentVIEW exclusively offers data modules and technologies that identify both network and customer opportunities for telcos in Canada.

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Insights to Keep Your Marketing Strategy on Track

intelligentVIEW’s actionable insights can target customers and prospects with scalable precision in the lucrative wellness industry.

All PostsCase StudiesMedia ActivationTargeting AudiencesTrigger Marketing

Financial Services Scale Trigger Based Marketing

Identifying and reaching Canadian consumers represents an opportunity for Canada’s banks and financial services with trigger-based marketing.

All PostsBuilding AudiencesCase StudiesInsights Reports

Win the Battle Against Lead List Fatigue

IntelligentVIEW is a marketing insights platform that helps not-for-profits maximize marketing efficiencies and new recruitment programs.

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Data Marketplaces

Top 10 Reasons to explore cloud-based data marketplaces and how they offer significant opportunities for Canadian marketers.

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