CiG Insights Blog
Welcome to our journal. Here you can find the latest company news and business articles.
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Audience Builder
Consumer Insights
Data as a Service
Data Marketing
Direct Mail
Facebook Campaign
Financial
Geographic Targeting
Identity Alternative
intelligentView
Lead Generation
Marketing Insights Platform
Market Segmentation
Media Activation
New Feature
Not-For-Profits
Omnichannel Marketing
OOH Marketing
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Trigger Marketing
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Wellness
Segmentation Solutions
How a flexible audience segmentation system can help marketers better understand the audiences that they want to target.
Reaching Addressable Audiences Across Omnichannel Campaigns
How intelligentVIEW enables users to precisely target and reach the same addressable audiences across a multitude of advertising channels.
Building Maximum Addressable Audiences
How CiG’s unique approach to data collection and validation builds addressable audiences and empowers ultimate campaign efficacy across media channels.
Shopper Data is Driving Profits for Retailers
Tap into the revenue potential of your shopper data to drive profits. One insights platform to drive marketing ROI.
Winning in the Canadian Telecom Industry
intelligentVIEW exclusively offers data modules and technologies that identify both network and customer opportunities for telcos in Canada.
Insights to Keep Your Marketing Strategy on Track
intelligentVIEW’s actionable insights can target customers and prospects with scalable precision in the lucrative wellness industry.
Financial Services Scale Trigger Based Marketing
Identifying and reaching Canadian consumers represents an opportunity for Canada’s banks and financial services with trigger-based marketing.
Win the Battle Against Lead List Fatigue
IntelligentVIEW is a marketing insights platform that helps not-for-profits maximize marketing efficiencies and new recruitment programs.
Data Marketplaces
Top 10 Reasons to explore cloud-based data marketplaces and how they offer significant opportunities for Canadian marketers.