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Want Insights into New Canadians? Here’s Why You Need the Latest Data

CiG rolls out a new quarterly data update methodology that delivers more insights than ever.

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There Are Now 40 Million Canadians: See the Top Segments

As our national holiday approaches, it’s an ideal time to appreciate and learn more about Canada’s diverse population from coast to coast, from the behaviours we share to what makes us distinct, all 40 million of us.

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Partner Insights: BritOn Solutions Group

One of CiG’s greatest strengths is our ability to collaborate with both data and agency partners to drive results. A standout partner is BritOn Solutions Group, a boutique sales and marketing consulting agency specializing in profitable growth for Consumer Packaged Goods (CPG) companies.

Today, we highlight how intelligentVIEW plays a crucial role in BritOn’s toolkit, helping CPG brands identify, understand, and activate their most valuable consumer segments.

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Why Geographic Targeting Matters for Digital Advertising in 2025

IntelligentVIEW supports marketers in developing high-performance digital campaigns with the geographic precision of direct mail.

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CiG Launches Latest Audience Builder Tool with Dealertrack Data

Enhance your marketing with intelligentVIEW’s latest powerful feature.

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Segmentation Solutions

How a flexible audience segmentation system can help marketers better understand the audiences that they want to target.

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Reaching Addressable Audiences Across Omnichannel Campaigns

How intelligentVIEW enables users to precisely target and reach the same addressable audiences across a multitude of advertising channels.

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Building Maximum Addressable Audiences

How CiG’s unique approach to data collection and validation builds addressable audiences and empowers ultimate campaign efficacy across media channels.

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Shopper Data is Driving Profits for Retailers

Tap into the revenue potential of your shopper data to drive profits. One insights platform to drive marketing ROI.

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Winning in the Canadian Telecom Industry

intelligentVIEW exclusively offers data modules and technologies that identify both network and customer opportunities for telcos in Canada.