It sounds like a simple question: direct mail or digital? Marketers across Canada have heard it in planning meetings, strategy […]
Is Direct Mail Marketing Effective in 2025? New Data on Canada’s Most Underrated Acquisition Channel
“We’ve doubled our digital ad spend, but our customer acquisition costs keep rising.” Sound familiar? You’re not alone. Across Canada, […]
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Success Story: 6% Increase in Sales for Papa John’s
Pizza is a favourite among Canadians and Papa John’s knows this well. As the world’s third-largest pizza delivery company, Papa John’s has over 200 restaurant locations spread across Canada.
IntelligentVIEW supports marketers in developing high-performance digital campaigns with the geographic precision of direct mail.
