Utility & Home Services Marketing Solution

Identify network and customer opportunities across Canada with intelligentVIEW.

Geography is crucial for businesses, especially those with physical delivery boundaries.

USE CASE for home services, telcos, and utilities

Only reach prospects within a defined service area.

Challenge: For home services, telecom, and utilities, targeting only serviceable areas is crucial to avoid wasted budgets and protect brand reputation.

intelligentVIEW enables location-bound industries to map, visualize, and target serviceable areas at a hyper-local level with six-digit postal code data—reaching relevant households, conserving marketing spend, and protecting brand integrity.

Geographically precise digital data at rooftop and Canada Post postal code data with houses, apartments and farms you can guarantee your message goes to the right households in your service area.

intelligentSEGMENTS helps you find lookalikes and target them in your footprint digitally and physically.

Load your trade areas or serviceable network, and define market potential by housing types, like single-family homes or multi-dwelling units, that match your specific serviceability requirements.

How to see and seize market opportunities.

Trade Area Integration

Add your existing network topography or utility footprint into intelligentVIEW. No trade areas, no problem, we can build them for you.

Service Layering by Geography

Code specific services in each trade area, distinguishing between single-family and multi-dwelling units to align creative and service offers.

Market Opportunity Visualization

Overlay your customer data with intelligentSEGMENTS to quickly identify where current customers live and find lookalikes to target.

Mapping with Google Street View

With integrated Google Maps and Street View, intelligentVIEW adds a visual layer to verify property types.

Trigger Data for timely campaigns

Reach the right people at the right time.

Moving is a prime switching event and acquisition opportunity for service providers and utilities. Match to existing customers to protect against churn and find acquisition prospects. Empower your team with high intent signals from our bi-weekly Premover data to identify high propensity audiences and boost campaign performance.

Access a five-year historical property listings dataset covering two-thirds of Canadian postal codes.
Bi-weekly updates on new real estate listings, including property type, listing price, size, age, and more.
Activate timely, targeted marketing programs triggered by property changes.