Customer and Market Profiling

Say goodbye to uncertainty and hello to clarity.

Gain actionable insights in just minutes with intelligentVIEW. Effortlessly compare profiles across audiences, stores, markets, or trade areas.

DYNAMIC INSIGHTS

Perfect for data-driven marketing teams of all sizes

Who are your top customer segments?
What is your penetration in selected markets?
Where is the opportunity?
How big is the offline and digital audience pool?

Dedicated Support

Our team offers dedicated onboarding, training, and ongoing support to ensure success.

Easy to Use

An intuitive user experience built for both marketing executives and data analysts.

Speed

Profile 1,000,000 customers nationally or focus on the top 1,000 locally. intelligentVIEW delivers in seconds.

Managed Services

Stretched for resources? We can help. Talk to us about managed services.

“intelligentVIEW is incredibly fast! It lets us profile customer segments with millions of records across thousands of data points in seconds, saving us time and resources understanding our customers and informing marketing programs.”

Marketing Analyst, Financial Services

ALL TEAMS CAN BE DATA DRIVEN

No customer data. No problem.

Many brands struggle to access data on their end customers or face internal challenges in using their data effectively. With intelligentVIEW’s data ecosystem—featuring over 30,000 data attributes and robust audience-building tools—you can get started with ease

Numeris Audience Builder: Create audiences using the latest consumer data from the Numeris RTS Study, based on hundreds of questions collected twice annually.

Explore how we solve industry marketing challenges.

Automotive

Profile dealerships and segment car brand affinities to optimize new model launches.

QSR

Identify top segments for each location to refine promotional offer bundle to family size.

Telcos

Map competitor customers to identify pockets of opportunity for targeted ‘switch’ campaigns

Retail

Where are your customers coming from. What additional opportunity exists.

Financial Services

Align creative and offers with customer segments, language, and ethnicity.

NFP

Profile event participants and current supporters to target new potential donors who have affinity to your cause.

ADVANCED TARGETING TECHNIQUES

Targeting lookalikes for the win.

Lookalike targeting is simple. Your next best customers probably resemble your top existing customers, or your competitors’ customers. With intelligentVIEW, using intelligentSEGMENTS and the Opportunity Dashboard, lookalike targeting is a breeze.

Trusted by top Canadian brands to reach audiences from doorstep to digital.